Dr Gabrielle Lin
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Email
gabrielle.lin@essex.ac.uk -
Location
Colchester Campus
Profile
Biography
Dr Gabrielle Lin has research interests in applied economics and behavioural economics, with a focus on demand modelling and decision-making. Her research explores how economic principles influence consumer behaviour and consumption patterns, employing econometric and statistical techniques for analysis. Her recent work has examined the impacts of COVID-19 and the cost-of-living crisis on industry demand and employee wages. Gabrielle holds a dual PhD in Tourism Economics from The Hong Kong Polytechnic University and the University of Surrey, along with a master’s degree in Financial Engineering from City University of Hong Kong and a bachelor’s degree in Hotel and Tourism Management from The Chinese University of Hong Kong. Her research has been published in Annals of Tourism Research, Journal of Travel Research, International Journal of Contemporary Hospitality Management, and others.
Qualifications
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BBA Hotel and Tourism Management The Chinese University of Hong Kong,
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MSc Financial Engineering City University of Hong Kong,
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Dual PhD Tourism Economics The Hong Kong Polytechnic University & University of Surrey,
Appointments
University of Essex
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Lecturer, Edge Hotel School, University of Essex (22/1/2024 - present)
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Director of Research, Edge Hotel School, University of Essex (11/6/2025 - present)
Research and professional activities
Research interests
Applied economics
Investigating real-world economic issues in services and related sectors, with a focus on demand, pricing, revenue management, labour productivity, wage dynamics, and the impacts of crises and policies.
Behavioural economics and decision-making
Exploring how psychological and behavioural factors shape consumer and firm decisions, using behavioural economic models to explain deviations from rational choice.
Business analytics
Employing robust analytical techniques and computational tools to derive insights from data, support decision-making, and strengthen the methodological foundation of applied research.
Demand modelling and forecasting
Developing and applying advanced models to capture dynamic demand patterns, improve fitting/forecast accuracy, and assess market responses to shocks, policies, and competition.
Current research
Wage–productivity gap and labour market issues in leisure and hospitality
Time-varying parameter (TVP) behavioural economic demand models
Conferences and presentations
The Productivity-Wage Gap in the Hospitality Industry: Examining Structural Drivers of Wage Stagnation
Council for Hospitality Management Education (CHME) 2025 Conference, Colchester, United Kingdom, 22/5/2025
Substitution Between Sharing Accommodation and Hotels: A Behavioural Economic Demand Curve Analysis
9th Conference of the International Association for Tourism Economics (IATE), Orlando, United States, 23/5/2024
A Behavioral Economics Approach to Hospitality and Tourism Demand Analysis
8th Conference of the International Association for Tourism Economics (IATE), Perpignan, France, 1/7/2022
Teaching and supervision
Current teaching responsibilities
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Continual Professional Development (EG401)
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Continual Professional Development (EG404)
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Dissertation (EG705)
Publications
Journal articles (4)
Lin, G., Chen, JL., Li, G. and Song, H., (2024). Substitution between sharing accommodation and hotels: A behavioral economic demand curve analysis. Annals of Tourism Research. 104, 103716-103716
Lin, G., Chen, JL. and Song, H., (2024). The heterogeneity of hotel demand curves across consumers and contexts. Journal of Hospitality and Tourism Research. 49 (7), 1241-1255
Lin, G., Lin, MS. and Song, H., (2023). An assessment of prospect theory in tourism decision-making research. Journal of Travel Research. 63 (2), 275-297
Song, H. and Lin, G., (2023). A behavioral economics approach to hospitality and tourism research. International Journal of Contemporary Hospitality Management. 35 (5), 1844-1858
Book chapters (1)
Song, H. and Lin, GB., (2022). Forecasting. In: Encyclopedia of Tourism Management and Marketing. Editors: Buhalis, D., . Edward Elgar Publishing. 318- 321. 9781800377479
Conferences (1)
Thomopoulos, N., Lin, G., Jagannath, S. and Liu, X., (2025). Targeting change for active travel
Contact
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