Event

Price it right

Hosted by Essex Startups

Nobody warns you how awkward it can feel to charge for your own product.


But there should be nothing awkward about setting your prices, it is simply a skill you need to learn. In this Snippet, we'll break down the numbers, finance jargon every founder needs to know and use them to work out what your product actually needs to cost to survive.

You'll learn:

  • What key financial terms like COGS (Cost of Goods Sold), profit calculations, breakeven point, operating expenses mean
  • How to set a suggested retail price based on value, not just costs
  • Common financial mistakes that catch student startups off guard, and how to avoid them
  • How to feel confidence in charging for your business successfully

Book your place via Careers Connect

Any questions? Don't hesitate to email startups@essex.ac.uk

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