Research Challenges

Informed and Educated Society

What is an Informed Society?

An Informed Society is one in which citizens acquire news, culture, scientific and technological developments, sports, health, and political events through family, friends, colleagues, and traditional and social media. Informed individuals benefit from a better understanding of themselves and their environment, allowing them to plan and to make better decisions. Informed societies benefit from shared life-hacks, improved collective decision making, better functioning democracy and accountability, improved health, greater appreciation of culture and diversity, and improved social cohesion.

What is an Educated Society?

An Educated Society is one in which citizens acquire knowledge in academic disciplines, expertise in vocational skills, and gain training and expertise in sports, art, music, hobbies and pastimes. Educated individuals gain qualifications, skills and experiences leading to better employment and career prospects, greater self-fulfilment, and improved well-being. Educated societies benefit from a more knowledgeable and more highly-skilled work force, greater innovation and improved long-term economic growth. Educated societies also promote a richer appreciation of sports, arts and culture and a better-informed and better-understood political debates.

thinking about the world
Thinking about an informed and educated society

How do we recall and recognise the content and the source of acquired information? How do children acquire language? How do we search for what we are looking for? How does numeracy influence risk? What strategies or sources of information lead to making the "best" decisions? Why do people not correct their own mistakes during reasoning? What are the effects of negative climate change framing?

Interacting with the world
Interacting within an informed and educated society

How can we improve doctor-patient communication? Are there ideal ways to communicate climate change? How can technology improve learning? Are valuable aspects of curiosity, imagination and analytic search lost through acquiring information through smartphones? Do values, attitudes and abilities really differ that much between democrats and republicans? What is the relationship between television exposure and children’s cognition and behaviour? How are we best able to design and use maps? How can technology be used to help us remember and forget autobiographical events? What are the mnemonic consequences of learning facts via a smartphone search engine compared with more traditional methods such as Encyclopaedia?

Experiencing the world
Experiencing an informed and educated society

How are students’ experiences affected by their expectations when going to and returning from a study abroad visit? What emotions link to the emerging awareness of ecological emergency? How do people perceive and remember negative information? Is raising awareness enough to change behaviour? How does an infant’s sensorimotor experience help them to mimic others? Does advertising raise our awareness of advertised brands whilst diminishing awareness of competing brands?