People

Dr Abhijit Sengupta

Lecturer
EBS - Management Science and Entrepreneurship (MSE)
Dr Abhijit Sengupta

Profile

Biography

Dr Abhijit Sengupta is an experienced researcher with interests innovation and technology management, firm strategy, networks and complex systems. He is proficient in the use of a wide variety of quantitative and computational methodologies in his research - such as econometrics and statistics, simulation based modelling, applied game theory etc., and is interested in multi-disciplinary research. He has published in top tier journals such as Research Policy, British Journal of Management, Journal of Economic Dynamics and Control, and Advances in Complex Systems. He is also associated as a researcher in the ESRC Business and Local Government Data Research Centre at University of Essex. Abhijit has extensive previous experience of private sector R&D, with close connections to analytics, marketing, and service development. Prior to joining EBS, he worked as a Senior Scientist at Unilever Research & Development, UK from 2005-2012, where he led multiple high impact analytics based projects. Abhijit has a PhD in Economics, specializing in Industrial Organization and Game Theory from Stony Brook University in New York. Grants and Funded Projects: Principal Investigator, Society for Research in Higher Education (£10,000), 2018. Named Researcher, ESRC Business and Local Government Data Research Centre (~ £6 million), 2014 (PI: Vania Sena) Principal Investigator, JNU Essex Development Fund (JEDF), 2012 (joint with Prof A S Ray, CITD, JNU, India, £5000) ORCID: 0000-0002-2450-0208 SCOPUS: 57192974297 ResearchGate:https://www.researchgate.net/profile/Abhijit_Sengupta

Qualifications

  • BSc. with Honours in Economics (Calcutta University)

  • MA in Economics (Jawaharlal Nehru University, New Delhi)

  • PhD in Economics (Stony Brook University, New York)

Research and professional activities

Conferences and presentations

Does distance matter? Impact of geographic and product diversification and their speeds on performance, accepted for Strategic Management Society (SMS) Annual Conference, October 2017, Houston, USA.

Interventions in social networks, Conference on Complex Systems (CCS) 2015, Arizona, USA.

Open innovation dynamics and comparisons with patent licensing, Social Simulation Conference 2015, Groningen, The Netherlands.

Dynamics of Technology Diffusion under Sequential Innovation, Computational Economics and Finance, CEF 2014, Oslo, Norway

Dynamics of Technology Diffusion under Sequential Innovation, 3rd SKIN Workshop on Innovation and Complex Systems, Budapest, Hungary, 2014

Optimal Intellectual Property Protection under Sequential Innovation, European Social Simulation Association (ESSA) Conference 2013, Warsaw, Poland, 2013

Social Simulation within Consumer Goods Industry: The Way Forward, Proceedings of the 26th European Conference on Modelling and Simulation (ECMS 2012), Koblenz, Germany, 2012.

Effect of Peer Pressure on Individual Behaviour - The Case of Physical Activity (with D Greetham, E Mayor, J Richetin, M Perugini, I Adjali, R Hurling), In Ernst, A. & Kuhn, S. (Eds.), Proceedings of the 3rd World Congress of Social Simulation (WCSS 2010). Kassel, Germany, 2010.

Volatility in a consumer packaged goods market: A simulation based study (with S.E. Glavin), In Edmonds, B. and Gilbert, N. (Eds.), Proceedings of The 6th Conference of the European Social Simulation Association (ESSA 2009), Surrey, United Kingdom, 2009.

Dynamics of Brand Competition: Effects of Unobserved Social Networks (with D Greetham), In Edmonds, B. and Gilbert, N. (Eds.), Proceedings of The 6th Conference of the European Social Simulation Association (ESSA 2009), Surrey, United Kingdom, 2009.

An evolutionary model of brand competition (with D Greetham, M Spence), In Proceedings: ALIFE '07: IEEE Symposium on Artificial Life, Honolulu, HI, 2007.

Teaching and supervision

  • Supply Chain Management (BE260)

  • Managerial Economics (BE274)

  • Business Analytics for Managers and Entrepreneurs (BE277)

  • Introduction to Quantitative Analysis (BE301)

Publications

Journals (10)

Sengupta, A. and Ray, AS., (2017). University research and knowledge transfer: A dynamic view of ambidexterity in british universities. Research Policy. 46 (5)

Sengupta, A. and Ray, AS., (2017). Choice of Structure, Business Model and Portfolio: Organizational Models of Knowledge Transfer Offices in British Universities. British Journal of Management. 28 (4)

GREETHAM, DV., SENGUPTA, A., HURLING, R. and WILKINSON, J., (2015). INTERVENTIONS IN SOCIAL NETWORKS: IMPACT ON MOOD AND NETWORK DYNAMICS. Advances in Complex Systems. 18 (03n04)

Richetin, J., Perugini, M., Conner, M., Adjali, I., Hurling, R., Sengupta, A. and Greetham, D., (2012). To reduce and not to reduce resource consumption? That is two questions. Journal of Environmental Psychology. 32 (2)

Sengupta, A. and Tauman, Y., (2011). Inducing efficiency in oligopolistic markets with increasing returns to scale. Mathematical Social Sciences. 62 (2)

Sengupta, A. and Greetham, DV., (2010). Dynamics of brand competition: Effects of unobserved social networks. Journal of Economic Dynamics and Control. 34 (12)

SENGUPTA, A. and GLAVIN, SE., (2010). VOLATILITY IN THE CONSUMER PACKAGED GOODS INDUSTRY — A SIMULATION BASED STUDY. Advances in Complex Systems. 13 (04)

Richetin, J., Sengupta, A., Perugini, M., Adjali, I., Hurling, R., Greetham, D. and Spence, M., (2010). A micro-level simulation for the prediction of intention and behavior. Cognitive Systems Research. 11 (2)

Stamatopoulos, G., Sengupta, A., Vogel, E. and Janson, C., (2009). A game-theoretic model of coalition formation among primates. Journal of Bioeconomics. 11 (2)

Mathews, T. and Sengupta, A., (2008). Sealed bid second price auctions with discrete bids. Applied Economic Research Bulletin. 1 (1)

Chapters (2)

Glavin, SE. and Sengupta, A., (2014). Modelling of consumer goods markets: An agent-based computational approach. In: Handbook of Research on Managing and Influencing Consumer Behavior. 468- 493. 9781466665491

Sengupta, A. and Glavin, SE., (2012). Predicting Volatile Consumer Markets using Multi-Agent Methods. In: Simulation in Computational Finance and Economics. 339- 358. 9781466620117

Conferences (4)

Sengupta, A., (2012). Social simulation within consumer goods industry: The way forward

Glavin, SE. and Sengupta, A., (2009). Volatility in the consumer packaged goods industry - A simulation based study

Sengupta, A. and Greetham, DV., (2009). Dynamics of brand competition: Effects of unobserved social networks

Sengupta, A., Greetham, DV. and Spence, M., (2007). An evolutionary model of brand competition

Contact

asengua@essex.ac.uk
+44 (0) 1702 328294

Location:

GB.3.14, Southend Campus