TALE is a targeted business support programme focused on improving efficiency and productivity in logistics and supply chain operations for SMEs across Norfolk, Suffolk, Essex, Kent and East Sussex.
The TALE programme is designed to demonstrate how, through data analytic tools and techniques, business can gain insights to improve their competitiveness through a reduction of costs, introduction of new services, enhancement of customer service and acquisition of new customers, as well as ensuring businesses are protected from risks of cyber attacks.
TALE supports the freight transport and logistics sector, such as freight forwarders, hauliers, customs clearance agents as well as companies with a logistics function in the manufacturing, engineering and distribution sectors. The programme will work with 200 SMEs for example, delivery companies, food wholesalers, maintenance operations and commercial fleet operators.
The work is led by the Haven Gateway Partnership with a dedicated project team that includes dedicated Business Support Facilitators guiding individual businesses as they develop their growth plans. The programme is delivered with partners at the Universities of Essex and Kent – with their known centres of expertise in data analysis and cyber security.
The opportunities below cover a variety of business needs and scenarios, and are subject to financial assistance from the European Regional Development Fund and SME eligibility criteria. TALE has 3 elements:
This is a question and answer session on how a business currently uses data. This leads to a free diagnostic support plan to show the areas of strength as well as those needing improvement and recommendations on better data use opportunities.
Topics of relevance to the specific company include Cyber Security, Customer Insights, Operations, Data Analysis & BI (Business Intelligence), Process Optimisation and Digital Strategy.
Up to £60,000 (40% of total project cost, non-repayable grant)
Starter Boost £1k to £10k To purchase software and initial consultancy related to data.
Step Change Grant £10k to £20k To support software, consultancy or the purchase of equipment directly linked to embedding new data analytic tools and techniques into the company. The data project will lead to a new product or service being launched.
Transformation Grant £20k to £60k As well as supporting software, consultancy or the purchase of equipment directly linked to embedding new data analytic tools and techniques into the company, the data project will lead to a new product or service being launched, as well as the creation of at least one new post.