BE956-7-FY-CO: Comprehensive Business Plan
Department: Essex Business School
Essex credit: 60
ECTS credit: 30
Available to Study Abroad / Exchange Students: No
Full Year Module Available to Study Abroad / Exchange Students for a Single Term: No
Outside Option: No
Supervisors allocated to individual students
|Module is taught during the following terms
An effective business plan will successfully map out key details of the business venture that the entrepreneur and managers can refer to throughout the businesses development, and evoke the confidence and attention of potential financiers. Students studying this module will have the opportunity to develop a business plan to start a new business operation, to expand an existing business operation, to raise finance, generate new market opportunities and/or implement other business goals. Using a range of analytical models students will be able to assess macro and micro environmental factors, and develop sound managerial decisions for business growth.
Learning and Teaching Methods
100 per cent Coursework Mark (Dissertation)
15,000 word Comprehensive Business Plan, 80% of mark.
Hand in mid September.
Comprehensive Business Plan presentation 20% of mark
External Examiner Information
- Name: Dr Suraska Gupta
Institution: The University of Kent
Academic Role: Senior Lecturer