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BBA Business Administration

Why we're great

  • You learn through computer-based lab sessions, lectures and seminars.
  • You’re assessed through laboratory work, poster presentations, real-world case problems and group work, in addition to exams and coursework.
  • Essex Business School is ranked in the UK’s top 20 by the Chartered Association of Business Schools.

Course options2017-18

UCAS code: N100
Duration: 3 years
Start month: October
Location: Southend Campus
Based in: Essex Business School
Fee (Home/EU): £9,250
Fee (International): £13,350
Fees will increase for each academic year of study.
Home and EU fee information
International fee information

UCAS code: N103
Duration: 4 years
Start month: October
Location: Southend Campus
Based in: Essex Business School
Fee (Home/EU): £9,250
Fee (International): £13,350
Fees will increase for each academic year of study.
Home and EU fee information
International fee information

UCAS code: N110
Duration: 4 years
Start month: October
Location: Southend Campus
Based in: Essex Business School
Fee (Home/EU): £9,250
Fee (International): £13,350
Fees will increase for each academic year of study.
Home and EU fee information
International fee information

Course enquiries

Telephone 01206 873666
Email admit@essex.ac.uk

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About the course

What skills do you need to be an effective manager? How do leaders drive organisations forward?

In the wake of the financial crash, organisations around the world face difficult decisions and unprecedented challenges. Our turbulent business environment shows no signs of stabilising. The global economy needs graduates who can think strategically, act responsibly and have the confidence to innovate to challenge established norms.

Our BBA Business Administration develops your capacity to act creatively and lead different types of organisations, using ethics and sustainability as key drivers for change and performance.

We use practical projects, group work, business simulation games and entrepreneurial theory to explore some of the most important topics in business and management. You gain a fully-rounded business education, providing an overview of a wide range of subjects so you are well-prepared to begin a career in management after graduation.

You explore areas such as:

  • business creation and growth
  • business strategy
  • organisation behaviour and management
  • supply chain management
  • marketing and marketing communications
  • ecommerce and innovation
  • accounting and finance
  • business research methods

As well as examining different types of management theory, you develop practical skills in problem solving, creativity, analysis, team working and networking. Our business simulation game puts you in charge of your own virtual venture, giving you the chance to put your knowledge into practice as you make decisions to optimise business performance.

In your final year, you will carry out an independent, original research project on a suitable topic of your choice.

The University of Essex is one of just three UK universities to have received Q-Step Affiliate status, including for our BBA Business Administration, to support the way we develop the quantitative skills of our graduates.

This means we can provide work placement bursaries to develop your skills in evaluating numerical evidence, analysing data and designing research. We also offer the opportunity to follow a specialised degree path, where you graduate with enhanced quantitative skills. These are evidenced on your degree transcript, to help give you the competitive edge in the graduate job market.

BBA Business Administration is taught at Essex Business School, ranked in the UK’s top 20 business schools by the Chartered Association of Business Schools. We’re in the top 25 in the UK for research excellence (REF, 2014) and use the latest thinking in our teaching to ensure your education is at the cutting edge of current and emerging trends. We’re a school which places a strong emphasis on responsible management and sustainable business practice, with students and staff joining us from all over the world.

This course can also be taken with an optional study abroad or placement year.

Study abroad

You may decide to study abroad during your third year and take advantage of our fee-wavier during this period.

By opting for our four-year BBA Business Administration, you can spend a year studying at one of our exchange partners in the United States, Europe, Canada, Australia, New Zealand, Latin America, the Middle East, Hong Kong or Japan. Your degree content remains otherwise the same as the three-year course.

Studying abroad can enhance your career prospects by broadening your degree both socially and academically. You experience other cultures and languages and prove to employers that you’re mature, flexible and organised.

Placement year

As an alternative, we also offer a work placement year option at no extra cost in tuition fees.

With this version of BBA Business Administration, you can boost your CV by gaining work experience with an external organisation. We offer bespoke support throughout the process of researching, applying and interviewing for placements. However, it is your responsibility to apply, prepare for and secure your own role.

In recent years, our students have gained placements with organisations such as BMW, Samsung and Cummins.

Our expert staff

You’re taught by an internationally respected team with a mixture of academic and industry experience and varied, cutting-edge research interests.

Our academics specialise in areas including:

  • internationalisation
  • innovation
  • new product development
  • human resource management
  • microfinance
  • ethics
  • social responsibility
  • sustainability

Specialist facilities

Our BBA Business Administration is based at our Southend Campus.

Studying in Southend is a rewarding and exciting experience. Located in the vibrant seaside town of Southend-on-Sea, the town centre campus is just an hour’s train journey from London, offering superb opportunities for networking and internships.

You’ll be amongst the buzz of the High Street’s shops, restaurants and bars and benefit from our award-winning new building, The Forum, with excellent learning facilities, such as a 24-hour computer suite and study pods.

Your future

Essex Business School provides you with the knowledge and skills required to compete in today’s competitive job market. In 2015, 84% of Essex Business School undergraduates and 98.6% of our international (non-UK/EU) undergraduates were in graduate level work or study within six months of graduating (DLHE 2015 leavers).

Our BBA Business Administration is designed to help you take your first steps into management. By gaining a fully-rounded business education, you may also be able to enter careers in financial analysis, marketing, public administration, finance and HR.

Many of our recent graduates work for a wide range of high-profile companies including:

  • PWC
  • IBM
  • Deloitte
  • EY
  • AVIVA
  • Bank of England
  • Hiscox
  • John Lewis Partnership

We provide you with access to a range of employability opportunities and work with the University’s Employability and Careers Centre to support you to find work experience, internships, placements and voluntary opportunities both during and after your degree.

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Example structure

Studying at Essex is about discovering yourself, so your course combines compulsory and optional modules to make sure you gain key knowledge in the discipline, while having as much freedom as possible to explore your own interests. Our research-led teaching is continually evolving to address the latest challenges and breakthroughs in the field, therefore to ensure your course is as relevant and up-to-date as possible your core module structure may be subject to change.

For many of our courses you’ll have a wide range of optional modules to choose from – those listed in this example structure are just a selection of those available. The opportunity to take optional modules will depend on the number of core modules within any year of the course. In many instances, the flexibility to take optional modules increases as you progress through the course.

Our Programme Specification gives more detail about the structure available to our current first-year students, including details of all optional modules.

Year 1

This module expands your knowledge and understanding of the principles and practices involved in starting and growing a business. You develop a greater understanding of the various aspects involved in new venture creation and growth, from opportunity identification, evaluation and implementation through to continued growth and management. Using practical exercises, case studies and videos, you learn about the business life cycle from start-up to growth and maturity and explore business development from economic and behavioural perspectives.

This module introduces you to key economic theories and concepts, covering highly topical issues affecting the business world. Using real-life case studies, you explore the key microeconomics principles and concepts that can help to explain why economic activities occur and explore whether it is possible to improve economic situations for society.

Explore the principles of financial and management accounting; the recording of transactions; the preparation of financial statements and their analysis; the principles of cost accumulation and decision making in businesses; techniques of cost control; the management of working capital; the sources of funding and investment appraisal.

This module provides a broad introduction to marketing at national and international levels. You explore the marketing of both products and services in organisations of different sizes, with a particular focus on entrepreneurial organisations. You explore the marketing environment for new ventures and the challenges of marketing in regional, local and global marketplaces. Other topics include the use of marketing information and research, strategic marketing planning and the marketing mix.

Gain a basic understanding of the wide variety of techniques available for analysis in business management. This is especially relevant in today's data-driven society, where large, complex data sets are widespread across many different sectors.

This module provides a preliminary understanding of international business. You are introduced to the global business environment and how this impacts upon corporations and their decision to operate internationally. You explore the different strategies organisations can adopt when entering international markets and examine aspects of managing multinational corporations, such as marketing, human resource management and global supply chain management.

This module encourages you to become an active, independent learner, with the ability to reflect on business situations and form your own opinions. We cover areas designed to help you adjust to a university business education so you can perform to your full academic and professional potential. We explore the importance of referencing, constructing a coherent argument and developing writing skills for a variety of purposes, such as academic essays, exams and reports. We develop your analytical skills, critical thinking, presentation and communication skills to help you get the most from your time at university.

Develop your career awareness and employability skills through presentations, panel discussions and skills workshops. This module allows your to plan your career from the beginning of your degree through personal development planning and engaging in opportunities.

Year 2

Explore the relationship between the innovation process and the use and management of technology, together with its links to the development of business strategy, dynamic interactions with innovation networks, learning processes and government support for innovation.

Digital business ventures differ from traditional organisations in a number of ways, which presents different challenges to their management. You analyse the unique issues facing e-business from set up to maturity, and explore the growing use of digital business for the public sector.

In the 21st century, the experiences of work and employment are rapidly changing as a result of a range of factors including new technology, the growth of global markets, the increasing entrepreneurial activities, and the changing demographic profiles and values of the workforce. You explore key concepts about the management of people and organisations, and how these are shaped by this increasingly complex and dynamic business environment.

Discover the content and processes of international market expansion, gaining insights into pre-entry decision making and post-entry management. You discuss theoretical perspectives on international expansion before exploring different modes of international expansion including non-equity and equity modes.

This module equips you with the analytical and strategic skills needed to start and grow a successful business. We use case studies and practical examples to introduce the strategic issues and challenges affecting different stages of the business cycle. You learn how to create a value proposition and competitive advantage in complex entrepreneurial environments. You work both individually and in groups to discuss the different strategies for achieving business development and growth. Topics include entrepreneurial and intrapreneurial capabilities, resources, developing business models and building entrepreneurial culture by providing strategic direction to organisations.

Gain an in-depth understanding of the external context within which international businesses operate, and the opportunities and challenges this poses to entrepreneurial firms, large and small. You examine the rationale for studying international business by discussing current developments in the global economy, particularly economic, financial, political/legal, technological and cultural challenges.

Examine the various determinants of consumer behaviour, the theories of consumer behaviour and their application to managerial decision-making. You also gain an appreciation of understanding consumer behaviour in areas of new product testing, and advertising, distribution and pricing research.

This module links subject understanding to employability, ensuring you’re prepared to take advantage of graduate opportunities at the point they’re advertised. You gain an understanding of the graduate labour market and recruitment processes, as well as timelines for recruitment and interview and assessment centre techniques. You also learn about options for postgraduate study.

Final year

Enhance your understanding of the concepts and nature of strategy and its interactions with the macro environment, industries/sectors and business operations. You develop your skills analysing opportunities and threats, managing strategic capability and resources, understanding competitive advantage, competition and collaboration, directions and methods of business development, as well as managing strategic change.

This module explores the connections between manufacturing operations, purchasing, transportation, delivery and logistics. You learn how these areas must be managed as a singular process and examine the links between partners in a supply chain, such as vendors, carriers and information systems providers.

This module introduces the main research methods and processes in business, management and entrepreneurship. You are equipped with the knowledge and skills to produce sound academic research. You learn how to select and apply appropriate research methods depending on your objectives and determine the quality and value of your findings. You are taught how to design, plan and analyse qualitative and quantitative research. You learn how to design a research proposal, collect different types of data and present your results.

This module introduces the role of communications in marketing. You explore communication theories and models and learn how to produce a marketing communications plan. You examine the marketing communications mix, including tools such as advertising, sales promotion, direct marketing, public relations and sponsorship. You learn how packaging and merchandising contribute towards corporate and brand identity, as well as the impact of word of mouth. You examine the impact of rapid technological change on marketing communications and the challenges of changing market conditions and public perceptions.

This module builds on your understanding of management and organisation by considering the ethics of business activity. You are introduced to the origins, practice and theory of business ethics and corporate social responsibility (CSR). You consider a range of perspectives and use business literature to critically examine organisational ethics and analyse its challenges.

This module gives you the opportunity to carry out an independent, original research project on a suitable topic of your choice. Your project will be approximately 11,000 words and will involve the collection of primary data through surveys, questionnaires, interviews and content analysis, as well as desk research. You are assigned a research supervisor for the duration of the project.

Placement

On a placement year you gain relevant work experience within an external business or organisation, giving you a competitive edge in the graduate job market and providing you with key contacts within the industry. The rest of your course remains identical to the three-year degree.

Year abroad

On your year abroad, you have the opportunity to experience other cultures and languages, to broaden your degree socially and academically, and to demonstrate to employers that you are mature, adaptable, and organised. The rest of your course remains identical to the three-year degree.

Teaching

  • Teaching includes a combination of lectures, seminars and computer-based lab sessions
  • Modules delivered by experts in the field as well as guest speakers
  • Contribute and interact in lectures through the use of smart technology
  • Lecture presentations and notes are uploaded online beforehand to help you prepare in advance
  • Complete your final-year project in consultation with a personal supervisor

Assessment

  • Assessed through traditional methods of end-of-year exams and multiple choice questions in class tests and essays
  • Plus more innovative and creative assessments include laboratory work, poster presentations, real-business case problems and group presentations
  • Your first year marks do not count towards your final degree

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Qualifications

UK entry requirements

A-levels: BBB
GCSE: Mathematics C

IB: 30 points, including Standard Level Mathematics grade 4, if not taken at Higher Level. We are also happy to consider a combination of separate IB Diploma Programmes at both Higher and Standard Level. Please note that Maths in the IB is not required if you have already achieved GCSE Maths at grade C or above.

Exact offer levels will vary depending on the range of subjects being taken at higher and standard level, and the course applied for. Please contact the Undergraduate Admissions Office for more information.

Entry requirements for students studying BTEC qualifications are dependent on units studied. Advice can be provided on an individual basis. The standard required is generally at Distinction level.

International and EU entry requirements

We accept a wide range of qualifications from applicants studying in the EU and other countries. Email admit@essex.ac.uk for further details about the qualifications we accept. Include information in your email about the high school qualifications you have already completed or are currently taking.

IELTS entry requirements

English language requirements for applicants whose first language is not English: IELTS 6.0 overall. (Different requirements apply for second year entry.)

If you do not meet our IELTS requirements then you may be able to complete a pre-sessional English pathway that enables you to start your course without retaking IELTS.

If you are an international student requiring a Tier 4 visa to study in the UK please see our immigration webpages for the latest Home Office guidance on English language qualifications.

Other English language qualifications may be acceptable so please contact us for further details. If we accept the English component of an international qualification then it will be included in the information given about the academic levels required. Please note that date restrictions may apply to some English language qualifications.

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Visit us

Open days

Our Southend Campus events are a great way to find out more about studying at Essex. In 2017 we have two undergraduate Open Days (in June and October). These events enable you to discover what our Southend Campus has to offer. You have the chance to:

  • tour our campus and accommodation
  • find out answers to your questions about our courses, student finance, graduate employability, student support and more
  • meet our students and staff

Check out our Visit Us pages to find out more information about booking onto one of our events. And if the dates aren’t suitable for you, feel free to get in touch by emailing southend@essex.ac.uk and we’ll arrange an individual campus tour for you.

Virtual tours

If you live too far away to come to Essex (or have a busy lifestyle), no problem. Our 360 degree virtual tour allows you to explore the Southend Campus from the comfort of your home. Check out our accommodation options, facilities and social spaces.

Exhibitions

Our staff travel the world to speak to people about the courses on offer at Essex. Take a look at our list of exhibition dates to see if we’ll be near you in the future.

Applying

Applications for our full-time undergraduate courses should be made through the Universities and Colleges Admissions Service (UCAS). Applications are online at: www.ucas.com. Full details on this process can be obtained from the UCAS website in the how to apply section.

Our UK students, and some of our EU and international students, who are still at school or college, can apply through their school. Your school will be able to check and then submit your completed application to UCAS. Our other international applicants (EU or worldwide) or independent applicants in the UK can also apply online through UCAS Apply.

The UCAS code for our University of Essex is ESSEX E70. The individual campus codes for our Loughton and Southend Campuses are ‘L’ and ‘S’ respectively.

Visit days and interviews

Resident in the UK? If your application is successful, we will invite you to attend one of our visit days. These run from January to April and give you the chance to explore the campus, meet our students and really get a feel for life as an Essex student.

Some of our courses also hold interviews and if you’re invited to one, this will take place during your visit day. Don’t panic, they’re nothing to worry about and it’s a great way for us to find out more about you and for you to find out more about the course. Some of our interviews are one-to-one with an academic, others are group activities, but we’ll send you all the information you need beforehand.

If you’re outside the UK and are planning a trip, feel free to email visit@essex.ac.uk so we can help you plan a visit to the University.

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Although great care is taken in compiling our course details, they are intended for the general guidance of prospective students only. The University reserves the right to make variations to the content and method of delivery of programmes, courses and other services, to discontinue programmes, courses and other services and to merge or combine programmes or courses, if such action is reasonably considered to be necessary by the University.

The full procedures, rules and regulations of the University are set out in the Charter, Statues and Ordinances and in the University Regulations, Policy and Procedures.