Data from the British Election Study (BES) rolling campaign survey.
                                                                                        May - June 2001
The British Election Study is based at the University of Essex. Its principal investigators are David Sanders, Paul Whiteley, Harold Clarke.
and Marianne Stewart.
Approximately 150 respondents are interviewed by telephone each day of the election campaign by The Gallup Organization.
Responsibility for the design and interpretation of the survey lies with the principal investigators.
The daily responses are being cumulated over seven days, to give more than 1000 cases. The cumulative file achieved enough cases for analysis to
be done on May 14th. On each subsequent day an extra 150 cases are added, and the earliest cases from the first day of that week are dropped.
This produces a rolling cross - section sample and all the analyses on this website are based on these samples.
 
The data presented here represent the marginals from a selected number of questions from the survey.
All figures given in percentages
n=1156
Current vote intention
May            14th        15th         16th         17th        18th        19th       20th       21st
Conservative 31.5 30.4 28.6 28.7 27.1 25.9 25.3 24.9
Labour 53.4 53.3 54.3 53.6 54.5 54.8 55.1 55.1
Liberal Democrat 11.4 12.1 12.0 12.9 14.0 14.3 14.1 14.0
Scottish National Party (SNP) 2.0 1.7 2.2 2.5 2.1 2.2 2.2 2.3
Plaid Cymru 0.5 0.7 0.8 0.4 0.4 0.3 0.3 0.4
Green Party 0.7 0.8 0.9 0.7 0.6 0.7 1.1 1.2
Other Party 0.6 0.9 1.3 1.4 1.4 1.8 1.9 2.1
This measure combines the responses to q's 5-7
1. How interested are you in the General Election?
Not at all interested 10.5 10.5 10.4 10.2 10.7 10.9 10.6 10.5
Not very interested 22.0 21.9 22.4 22.4 21.1 20.4 20.4 21.9
Somewhat interested 39.8 39.3 38.8 39.5 40.6 41.4 42.4 40.8
Very interested 27.2 27.6 27.5 27.0 26.6 26.1 25.7 25.8
2. What is the single most important issue in this Election?
Other 19.4 19.8 19.0 18.4 18.0 17.2 17.3 17.6
No important issues 4.9 4.6 4.7 4.9 5.0 5.0 4.6 4.5
Europe 6.3 6.2 6.0 5.8 5.3 5.9 5.7 5.3
Economy 5.8 5.4 4.9 5.0 4.3 4.5 3.8 4.2
Education 12.0 11.2 10.5 11.4 11.4 11.1 10.3 9.3
Foot and mouth 1.0 0.7 0.4 0.3 0.2 0.0 0.1 0.1
Inflation, prices generally 0.4 0.5 0.4 0.6 0.7 0.6 0.5 0.7
Law and Order/Crime 4.7 4.6 4.5 4.2 4.4 4.3 4.6 5.0
National Health Service 19.8 19.5 21.1 22.9 24.3 25.9 27.4 27.6
Pensions 5.8 6.2 6.4 6.7 6.5 6.5 6.5 6.2
Taxation 9.2 10.0 10.8 9.4 9.1 8.2 7.8 8.7
Transportation - public transport 0.9 1.1 1.0 1.2 1.0 0.9 1.0 0.7
Unemployment 1.4 1.5 1.4 1.1 1.1 0.9 0.7 1.0
3. Which party is best able to handle this issue?
Other 0.5 0.4 0.4 0.3 0.4 0.6 1.0 1.5
Don't know 11.0 11.8 11.4 11.3 12.1 12.5 12.2 12.9
None/No party closest 12.5 12.4 12.8 12.7 12.9 13.5 13.3 13.4
Conservative 24.6 23.5 22.7 22.6 21.0 19.2 19.6 19.7
Labour 44.5 44.1 45.0 44.4 44.8 45.5 45.1 43.1
Liberal Democrat 5.5 6.4 6.2 7.1 7.8 7.3 7.2 7.7
SNP 0.6 0.6 0.8 1.0 0.9 1.0 1.0 1.0
Plaid Cymru 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.1
Green Party 0.8 0.9 0.6 0.5 0.3 0.3 0.5 0.6
4. How likely is it that you will vote in the Election?
0 - Very unlikely 7.5 6.5 6.6 6.4 6.8 7.1 6.7 6.8
 1 0.7 0.7 0.8 0.7 0.6 0.6 0.7 0.9
 2 1.3 1.2 1.2 0.9 0.9 0.8 1.1 1.5
 3 1.2 1.4 1.8 1.7 1.8 1.9 2.0 2.0
 4 2.0 1.7 1.6 1.4 1.3 1.6 1.2 1.1
 5 7.2 7.2 7.0 7.5 7.1 6.9 7.6 7.4
 6 3.5 3.4 3.2 3.3 3.0 3.0 3.0 3.6
 7 3.9 4.4 4.7 4.9 5.2 5.8 5.4 5.3
 8 8.7 8.5 9.3 9.3 9.1 9.4 8.7 8.8
 9 6.3 6.8 7.1 7.6 8.0 7.8 7.6 8.1
10 - Very likely 57.7 58.3 56.8 56.1 56.3 55.1 56.0 54.4
Mean 8.0 8.1 8.1 8.1 8.1 8.0 8.1 8.0
std deviation 3.1 3.0 3.0 2.9 3.0 3.0 3.0 3.0
5. If you do vote in the General Election, have you decided?
Yes - decided 58.4 58.9 59.7 59.6 59.3 58.8 58.4 58.8
No - not decided yet 38.7 38.8 38.0 37.7 38.1 38.7 39.4 38.9
Will not vote 2.9 2.3 2.3 2.7 2.7 2.5 2.2 2.3
6. Which party will you vote for?
Other 0.6 1.0 1.3 1.3 1.4 1.5 1.6 1.6
Conservative 30.7 29.4 27.6 27.7 26.1 26.1 25.8 25.8
Labour 58.2 58.7 59.4 57.9 58.8 59.0 59.1 59.0
Liberal Democrat 7.4 7.8 8.2 9.3 10.5 10.1 9.8 9.8
SNP 1.7 1.4 1.8 2.3 2.0 2.0 1.9 2.4
Plaid Cymru 1.0 0.2 0.1 0.1 0.1 0.2 0.2 0.1
Green Party 0.0 1.0 1.1 0.8 0.6 0.5 0.8 0.7
7. Which party do you think you are most likely to vote for? (Applies to respondents Q5 = No)
Other party 0.3 0.6 0.8 1.0 1.0 1.7 1.9 2.3
Don't know 31.7 31.0 29.8 28.8 28.0 26.5 26.5 26.6
Conservative 22.5 22.2 21.4 21.8 20.8 18.6 17.6 16.7
Labour 29.2 28.3 30.0 31.1 32.3 33.5 34.0 34.3
Liberal Democrat 13.5 14.8 14.0 14.4 15.2 16.6 16.4 16.3
SNP 1.8 1.6 2.1 2.0 1.6 2.0 2.0 1.7
Plaid Cymru 1.0 1.3 1.5 0.6 0.6 0.4 0.3 0.6
Green Party 0.0 0.0 0.2 0.2 0.4 0.7 1.3 1.5
8. Which best describes your reasons for deciding to vote? (Applies to respondents Q5 = Yes and preference given in Q6)
Other reason 12.0 11.8 14.3 13.3 13.7 13.5 13.9 14.7
Party has the best policies 59.9 59.7 56.4 58.4 57.1 58.8 57.5 56.6
Party has the best leader 20.2 20.7 21.7 21.7 22.0 20.8 21.2 21.8
Prefer another party  but it stands no chance of winning in my 7.1 7.0 6.6 5.8 6.1 5.8 6.3 5.9
constituency
9.Which party do you really prefer? (from Q8)
Other party 4.8 4.8 5.2 2.6 2.5 5.0 7.9 5.5
None 8.9 10.8 9.7 11.3 7.8 4.4 4.1 3.8
Conservative 22.2 16.6 13.2 15.5 14.0 14.4 11.2 12.4
Labour 25.9 27.5 32.5 27.6 29.4 30.0 29.3 24.0
Liberal Democrat 26.9 27.3 26.1 32.9 33.6 32.3 41.8 43.8
Scottish National Party (SNP) 2.6 2.5 3.0 3.5 6.3 6.9 3.3 3.8
Green Party 8.7 10.3 10.2 6.6 6.4 7.0 2.5 6.7
10.Which best describes your reasons for deciding to vote? (Applies to respondents Q5 = No and preference given in Q7)
Other reason 17.3 17.1 18.4 18.1 18.2 19.9 19.2 20.1
Don't know 3.8 5.0 4.6 4.3 4.2 3.8 2.7 2.3
Best policies 46.4 45.9 45.5 44.7 44.9 44.3 45.2 44.9
Best leader 18.0 18.6 17.8 19.2 19.6 18.3 19.2 18.4
Prefer another party  but it stands no chance of winning in my 14.5 13.4 13.7 13.7 13.0 13.7 13.7 14.2
constituency
11.Which party do you really prefer? (from Q10)
Other party 7.3 8.0 8.0 5.8 6.0 4.5 1.9 2.0
Refused 1.3 1.3 1.4 4.0 1.2 1.3 2.0 3.0
None 13.1 13.7 13.3 1.3 10.4 9.8 10.7 7.6
Conservative 25.7 28.4 28.7 8.4 25.4 26.6 25.5 23.0
Labour 7.2 5.7 13.7 26.2 22.5 26.4 28.6 30.3
Liberal Democrat 36.4 32.0 25.6 22.4 26.0 24.1 26.0 27.4
Scottish National Party (SNP) 6.9 4.1 4.7 27.2 6.4 5.6 5.2 6.6
Greens 0.0 4.8 2.7 4.7 0.0 0.0 0.0 0.0
12. Government's handling of  the foot and mouth crisis?
very bad job 17.7 16.5 16.2 16.5 15.8 15.4 16.6 17.6
bad job 35.6 35.3 36.0 36.1 36.5 34.8 33.7 32.5
good job 42.1 43.5 42.8 42.3 42.7 44.7 45.0 45.3
very good job 4.7 4.6 5.1 5.1 5.0 5.1 4.7 4.6
Party Leaders like - dislike scales
13. Tony Blair
0 - Strongly dislike 10.9 10.5 9.6 10.0 9.3 8.5 8.7 8.7
 1 2.4 2.3 2.7 2.4 2.8 2.3 2.6 2.5
 2 4.1 4.4 3.1 3.5 3.9 4.2 4.4 4.7
 3 4.8 4.4 4.7 4.7 4.9 5.0 4.5 4.6
 4 7.5 7.6 7.6 7.7 7.6 6.6 6.9 6.7
 5 17.1 16.9 17.1 17.9 17.7 18.9 18.8 17.9
 6 7.5 7.9 8.2 8.5 9.1 9.6 9.9 10.8
 7 12.8 13.3 12.7 12.4 12.8 13.2 12.2 12.4
 8 17.5 17.5 18.8 18.3 17.1 17.6 18.0 18.4
 9 6.4 6.6 7.5 6.9 6.9 6.9 6.5 6.2
10 - Strongly like 8.8 8.4 8.1 7.7 8.0 7.2 7.4 7.1
Mean 5.6 5.6 5.8 5.7 5.7 5.7 5.7 5.7
std deviation 3.0 2.9 2.9 2.9 2.9 2.8 2.8 2.8
14. William Hague
0 - Strongly dislike 19.4 18.7 19.0 20.0 20.2 19.7 18.9 18.1
 1 6.2 6.6 6.9 6.5 6.3 6.5 6.9 7.7
 2 8.5 9.8 8.6 8.9 9.1 9.2 9.4 9.7
 3 7.9 8.0 7.8 7.6 7.4 7.6 7.4 8.0
 4 10.2 10.8 11.3 10.7 11.2 11.2 10.9 10.4
 5 22.4 21.1 20.6 20.6 20.3 19.9 20.0 19.7
 6 8.2 8.2 8.4 7.7 8.1 8.1 7.7 7.8
 7 6.3 5.7 6.6 7.5 6.3 6.5 7.1 7.2
 8 5.7 5.8 5.9 6.0 6.6 7.1 6.9 6.6
 9 2.1 1.9 1.9 1.9 1.6 1.3 1.4 1.5
10 - Strongly like 3.2 3.3 2.9 2.6 2.8 2.7 3.2 3.3
Mean 3.9 3.8 3.9 3.8 3.8 3.8 3.9 3.9
std deviation 2.8 2.8 2.8 2.8 2.8 2.8 2.8 2.8
15. Charles Kennedy
0 - Strongly dislike 8.8 8.2 8.1 7.9 8.1 6.7 6.6 7.1
 1 1.7 1.6 1.7 2.0 1.5 2.1 2.5 2.7
 2 4.6 4.9 4.7 5.0 5.6 4.9 4.8 4.8
 3 7.3 6.8 6.3 6.1 5.7 5.5 6.4 6.2
 4 10.2 9.6 9.7 9.7 10.5 10.9 10.5 9.1
 5 31.3 32.7 33.0 32.3 30.7 31.2 30.7 31.2
 6 11.1 11.3 10.7 10.9 10.2 10.5 10.1 11.4
 7 12.3 12.1 13.1 13.1 14.0 13.8 13.6 12.6
 8 9.0 9.5 9.3 9.3 9.8 9.7 10.1 10.2
 9 1.8 1.4 1.7 2.2 2.3 2.4 2.1 2.2
10 - Strongly like 2.0 1.8 1.7 1.5 1.4 2.3 2.5 2.4
Mean 4.9 4.9 5.0 5.0 5.0 5.1 5.1 5.1
std deviation 2.3 2.3 2.3 2.3 2.3 2.3 2.3 2.3
14 John Swinney
0 Strongly dislike 5.1 4.8 4.9 5.1 4.7 3.3 6.5 6.3
 1 2.3 3.1 3.6 2.6 2.7 2.7 3.8 4.0
 2 6.3 6.8 5.6 4.6 4.5 7.6 6.1 3.7
 3 4.6 3.4 2.3 3.3 3.5 4.5 4.4 7.6
 4 16.8 16.5 13.5 12.3 7.7 5.4 5.3 3.7
 5 37.4 40.8 43.2 41.2 42.7 43.6 39.1 37.2
 6 13.0 13.2 12.8 14.1 12.2 13.1 13.2 12.1
 7 6.6 3.4 3.7 4.1 3.5 4.9 5.5 6.0
 8 4.4 4.5 3.3 7.0 11.6 9.3 9.0 11.5
 9 2.3 2.3 4.0 4.1 5.6 4.3 5.9 6.5
10 Strongly like 1.1 1.2 3.0 1.4 1.2 1.2 1.2 1.4
Mean 4.7 4.7 5.0 5.0 5.2 5.1 5.0 5.1
std deviation 2.0 2.0 2.3 2.1 2.2 2.1 2.3 2.4
15. Ieuan Wyn Jones
0 Strongly dislike 2.8 6.0 4.5 8.1 12.6 15.6 21.8 23.0
 1 7.4 7.5 9.2 8.9 5.6 1.6 1.6 0.0
 2 4.5 4.1 4.8 8.1 6.4 6.8 5.3 2.6
 3 1.6 1.4 1.6 7.6 6.7 7.3 5.3 7.1
 4 13.8 12.9 15.8 5.9 4.6 8.9 8.7 9.9
 5 41.4 41.6 45.4 38.7 39.2 34.4 32.9 30.1
 6 11.7 10.9 10.6 10.4 11.2 11.5 8.9 7.5
 7 8.5 7.5 6.1 12.3 11.5 12.0 13.3 12.2
 8 8.3 8.0 2.0 0.0 2.0 2.1 2.1 1.7
 9 0.0 0.0 0.0 0.0 0.0 0.0 0.0 3.4
10 Strongly like 0.0 0.0 0.0 0.0 0.0 0.0 0.0 2.5
Mean 4.8 4.6 4.9 4.1 4.2 4.1 3.9 4.2
std deviation 1.9 2.1 2.1 2.1 2.3 2.3 2.5 2.8
16. Who would make the best Prime Minister?
Tony Blair 58.1 58.6 59.8 59.2 59.7 59.9 60.1 59.9
William Hague 20.7 20.4 19.8 19.8 19.1 18.3 18.6 17.8
Charles Kennedy 12.3 12.9 12.6 13.0 13.4 14.5 13.8 14.3
None 7.7 6.8 6.2 6.4 6.3 6.0 6.6 7.0
Someone else 1.1 1.2 1.5 1.6 1.5 1.2 1.0 1.0
17. Which party is most likely to win in your constituency?
Other 0.3 0.4 0.4 0.3 0.3 0.3 0.2 0.2
Don't know/Not sure 6.0 5.6 5.0 5.1 5.2 5.1 5.0 5.2
Election is too close to call 1.5 1.6 1.6 1.2 1.1 1.2 0.9 1.1
Conservative 22.2 21.3 19.7 19.9 19.9 19.2 19.5 18.9
Labour 63.0 63.6 65.3 64.9 64.8 65.0 64.5 64.7
Liberal Democrat 6.5 7.0 7.4 7.2 7.2 7.2 7.5 7.4
Scottish National Party (SNP) 0.5 0.5 0.6 1.0 1.0 1.3 1.5 1.7
Plaid Cymru 0.0 0.0 0.0 0.4 0.6 0.8 0.8 0.8
18. Which party is most likely to win in the country?
Other 0.0 0.0 0.0 0.0 0.0 0.0 0.1 0.1
Don't know/Not sure 4.9 4.7 4.8 5.2 5.7 5.7 5.7 5.7
Election is too close to call 1.1 1.1 1.2 1.0 1.1 0.9 0.9 1.0
Conservative 10.0 9.3 9.1 8.1 7.4 6.8 6.8 6.4
Labour 83.6 84.4 84.3 85.0 85.2 85.7 85.6 85.8
Liberal Democrats 0.2 0.4 0.5 0.5 0.4 0.4 0.4 0.4
Green Party 0.1 0.1 0.1 0.0 0.0 0.0 0.0 0.0
Scottish National Party (SNP) 0.0 0.0 0.0 0.1 0.1 0.2 0.2 0.2
19. Who did you vote for in 1997?
Other party 0.8 0.8 0.7 0.6 0.4 0.5 0.5 0.4
Don't know/Not sure 2.5 2.4 2.4 2.4 2.4 2.7 2.4 2.4
Did not vote/Too young to vote in 1997 20.3 19.0 20.1 20.0 19.1 20.0 20.8 21.1
Conservative 22.4 21.4 19.9 20.0 19.3 20.1 19.9 19.8
Labour 43.4 44.9 45.4 44.8 45.8 44.3 44.3 44.0
Liberal Democrat 8.5 9.2 8.9 9.2 9.8 9.5 9.0 9.2
Scottish National Party (SNP) 1.3 1.3 1.4 1.5 1.5 1.6 1.7 1.8
Plaid Cymru 0.0 0.1 0.1 0.3 0.3 0.3 0.3 0.3
Green Party 0.4 0.4 0.3 0.2 0.2 0.2 0.2 0.2
UK Independence Party 0.2 0.2 0.3 0.5 0.5 0.5 0.6 0.4
Referendum Party 0.3 0.3 0.4 0.6 0.6 0.3 0.4 0.4
20. How much attention do you pay to politics & public affairs?
0 - Pay no attention to politics 6.5 5.8 6.1 6.0 6.0 5.5 6.1 6.8
 1 1.4 1.7 2.6 2.5 2.3 2.5 2.5 2.3
 2 4.0 4.0 3.5 3.7 3.7 3.5 4.0 4.2
 3 4.4 4.0 4.0 3.9 4.1 3.7 3.2 3.4
 4 6.8 7.2 8.2 8.2 8.2 8.2 7.7 7.4
 5 19.8 19.5 19.1 19.3 20.5 21.3 21.2 20.8
 6 12.6 13.3 12.3 12.5 11.9 12.4 12.6 13.1
 7 15.9 14.5 14.5 14.2 13.6 14.2 13.9 13.4
 8 16.8 17.8 17.5 17.5 17.7 16.9 16.8 16.8
 9 5.7 6.2 6.0 6.0 5.6 5.6 5.8 5.2
10 - Pay a great deal of attention to politics 6.1 6.2 6.3 6.3 6.4 6.3 6.3 6.7
Mean 5.8 5.9 5.8 5.8 5.8 5.8 5.8 5.7
std deviation 2.6 2.5 2.6 2.6 2.6 2.5 2.6 2.6
21. How much influence do you have on politics and public affairs?
0 - Have no influence on politics at all 34.0 35.0 35.9 34.7 34.9 33.6 33.7 33.7
 1 7.9 7.8 8.6 7.9 7.8 7.8 7.6 8.0
 2 12.9 12.0 11.3 12.3 11.5 11.8 12.0 12.3
 3 11.4 11.3 10.7 11.4 11.7 11.7 11.1 10.4
 4 9.7 10.0 10.3 9.9 10.3 10.1 9.2 8.5
 5 12.3 12.4 11.6 12.4 12.0 13.1 13.7 14.3
 6 4.8 4.7 4.7 4.7 4.4 4.5 4.7 4.6
 7 3.0 3.0 2.7 2.3 2.7 2.8 3.1 2.6
 8 2.2 2.2 2.1 2.0 2.2 2.4 2.5 2.6
 9 0.2 0.3 0.4 0.5 0.5 0.5 0.5 0.6
10 - Have a great deal of influence on politics 1.5 1.3 1.8 2.0 1.9 1.8 1.9 2.1
Mean 2.5 2.5 2.5 2.5 2.5 2.6 2.6 2.6
std deviation 2.5 2.5 2.5 2.5 2.5 2.5 2.6 2.6
Party identification sequence.
22. Do you think of yourself as Conservative, Labour, Liberal Democrat?
Other party 1.2 1.5 1.3 1.5 1.4 1.6 1.6 1.9
Don't know 3.2 3.2 3.0 3.0 2.8 3.1 3.4 2.8
None 10.4 10.6 9.7 9.7 10.0 9.8 10.0 9.4
Conservative 28.9 27.5 26.3 26.1 25.0 25.3 24.8 25.2
Labour 43.4 44.3 46.5 46.3 47.0 47.2 47.7 46.9
Liberal Democrat 9.7 10.0 10.0 10.3 10.9 10.2 9.7 10.5
Scottish National Party (SNP) 2.3 2.2 2.6 2.6 2.4 2.4 2.2 2.4
Plaid Cymru 0.2 0.3 0.4 0.2 0.2 0.2 0.3 0.4
Green Party 0.4 0.3 0.2 0.3 0.3 0.2 0.4 0.5
23. Do you generally think of yourself as a little closer to one of the parties than the others? (Applies if no party given in Q22)
Other 0.0 0.0 0.0 0.0 0.0 0.0 0.5 0.6
Don't know 10.7 10.2 9.3 8.1 6.0 6.8 6.1 5.1
None 64.3 59.9 58.4 54.3 54.0 55.7 56.0 55.2
Conservative 8.4 10.8 12.1 13.2 12.9 11.4 12.4 12.0
Labour 11.4 13.6 13.4 17.0 20.4 19.4 17.7 19.8
Liberal Democrat 5.2 4.6 5.8 6.3 5.7 5.8 6.3 6.5
Scottish National Party(SNP) 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
Plaid Cymru 0.0 0.9 1.0 1.1 1.1 1.0 0.9 0.8
Green Party 0.0 0.0 0.0 0.0 0.0 0.0 0.0 0.0
24. What is the strength of your party identification? (Applies if party given in Q22 or Q 23)
Not very strong 24.3 24.9 25.5 23.7 23.5 23.8 23.3 24.0
Fairly strong 53.6 52.1 52.0 53.9 54.1 54.7 54.7 54.0
Very strong 21.8 22.6 22.2 22.0 22.1 21.3 21.9 21.8
Economic indicators.
25 Financial situation of H.H. compare with 12 months ago?
Got a lot worse 8.5 8.6 8.1 7.3 6.5 6.4 6.5 6.5
Got a little worse 17.1 16.2 15.6 14.9 14.2 14.3 14.0 13.1
Stayed the same 38.9 38.9 39.4 40.5 42.8 42.4 42.8 42.9
Got a little better 25.2 25.7 26.3 25.9 25.5 26.0 26.3 27.3
Got a lot better 10.3 10.6 10.6 11.4 11.0 11.0 10.5 10.3
Don't know
26. How will financial situation of H.H. change in next 12months?
Get a lot worse 4.7 4.8 4.2 3.8 3.7 3.4 3.5 3.8
Get a little worse 11.3 11.5 10.6 10.8 9.8 9.8 9.8 9.5
Stay the same 46.3 45.9 46.1 46.0 47.1 48.2 48.4 49.6
Get a little better 29.8 30.0 30.2 29.9 30.3 30.0 30.3 28.8
Get a lot better 8.0 7.9 8.9 9.4 9.1 8.7 8.1 8.3
Don't know
27. Change in general economic situation in last 12 months
Got a lot worse 6.1 5.8 4.9 4.7 4.5 4.2 4.1 4.7
Got a little worse 20.1 19.2 18.7 18.9 18.1 17.4 16.8 17.4
Stayed the same 26.4 26.9 26.4 27.0 27.7 27.6 28.7 28.0
Got a little better 35.3 36.9 37.4 37.5 38.4 40.3 40.4 39.4
Got a lot better 12.0 11.3 12.5 12.0 11.3 10.5 10.1 10.6
Don't know
28. How will the general economic situation change next 12months?
Got a lot worse 5.9 5.8 5.6 5.2 4.9 4.7 4.8 4.9
Got a little worse 16.2 17.1 17.3 17.7 17.5 17.2 18.0 18.0
Stayed the same 33.9 33.3 33.9 32.0 32.0 31.1 31.1 32.1
Got a little better 34.9 35.1 34.9 37.5 37.9 39.4 38.4 37.6
Got a lot better 9.0 8.7 8.3 7.6 7.6 7.6 7.6 7.4
Don't know
29. If Britain were in economic difficulties, which party could handle situation best?
Labour 56.8 58.1 59.5 59.6 60.3 60.4 60.7 61.4
The Conservatives 36.1 35.0 33.8 34.0 33.0 32.8 32.2 31.9
Neither 6.8 6.7 6.4 6.2 6.7 6.8 7.1 6.6
30. Thinking of the Single European Currency, which is your view?
Definitely join 14.7 13.8 13.6 12.7 12.9 13.5 14.9 14.9
Wait and see how it develops 42.2 43.1 43.6 43.4 42.6 41.9 40.6 41.6
Definitely stay out 43.1 43.1 42.7 43.9 44.5 44.5 44.5 43.4
Don't know
31. What is your attitude toward Britain's membership of the European Union?
Strongly disapprove 10.0 10.4 10.1 10.1 9.7 9.3 9.1 8.4
Disapprove 29.6 29.0 28.0 29.9 30.1 30.3 31.1 31.4
Approve 50.9 51.0 52.7 50.8 50.8 50.9 50.4 50.7
Strongly approve 9.5 9.6 9.2 9.2 9.4 9.5 9.4 9.5
32.  How important is the NHS to you?
0 - Not important 0.1 0.2 0.1 0.1 0.1 0.1 0.1 0.3
 1 0.0 0.0 0.1 0.1 0.2 0.2 0.2 0.2
 2 0.1 0.2 0.1 0.1 0.1 0.2 0.3 0.3
 3 0.3 0.1 0.2 0.4 0.4 0.5 0.4 0.4
 4 0.7 0.5 0.6 0.6 0.6 0.3 0.1 0.1
 5 2.3 2.4 2.7 2.7 2.4 2.2 2.1 2.1
 6 1.6 1.7 1.8 1.6 1.6 1.4 1.3 1.4
 7 4.2 3.8 4.0 4.1 3.7 4.0 4.1 4.4
 8 16.4 16.2 14.9 14.8 14.8 14.5 14.3 13.7
 9 13.8 14.1 14.5 14.3 14.6 14.6 15.5 15.5
10 - Extremely important 60.6 60.8 61.0 61.2 61.6 61.9 61.6 61.8
Mean 9.1 9.2 9.2 9.2 9.2 9.2 9.2 9.2
std deviation 1.4 1.3 1.4 1.4 1.4 1.4 1.4 1.4
33.  How important is Taxation to you?
0 Not important 1.0 0.8 0.7 1.2 1.6 1.7 1.8 2.1
 1 0.2 0.2 0.2 0.2 0.1 0.1 0.2 0.2
 2 1.3 1.1 0.8 0.6 0.7 0.4 0.4 0.5
 3 0.9 1.1 0.9 0.9 0.9 0.9 0.7 0.7
 4 1.9 2.1 2.4 2.5 2.3 2.2 2.5 2.6
 5 11.6 12.4 12.1 13.0 12.6 12.7 12.5 11.9
 6 7.2 6.6 6.4 6.9 7.4 7.7 7.1 7.2
 7 15.6 15.3 15.6 15.5 14.9 14.8 15.2 14.9
 8 22.2 22.6 22.7 21.9 21.8 21.2 21.1 20.8
 9 8.4 8.1 7.8 8.0 8.4 9.3 9.8 10.4
10 Extremely important 29.5 29.8 30.3 29.3 29.3 29.1 28.6 28.8
Mean 7.7 7.7 7.8 7.7 7.7 7.7 7.7 7.7
std deviation 2.1 2.1 2.1 2.1 2.2 2.1 2.2 2.2
34. How important is Education to you?
0 - Not important 0.4 0.6 0.5 0.6 0.5 0.7 0.6 0.9
 1 0.0 0.0 0.0 0.0 0.1 0.1 0.1 0.1
 2 0.7 0.8 0.7 0.4 0.2 0.3 0.3 0.2
 3 0.4 0.5 0.7 0.8 0.8 0.9 0.9 0.9
 4 0.9 0.9 1.0 0.9 1.2 1.3 1.0 1.0
 5 3.0 3.0 3.7 4.4 4.7 4.3 4.1 4.0
 6 2.7 2.6 2.6 2.5 2.6 2.4 2.2 2.1
 7 5.5 6.1 6.8 6.3 5.6 5.8 5.8 5.9
 8 15.6 14.9 14.0 14.9 16.2 16.8 16.5 16.5
 9 14.3 14.2 13.4 13.4 13.1 12.7 13.9 13.7
10 - Extremely important 56.5 56.5 56.6 55.9 55.1 54.9 54.7 54.6
Mean 8.9 8.9 8.9 8.9 8.8 8.8 8.9 8.8
std deviation 1.6 1.7 1.7 1.7 1.8 1.8 1.7 1.8
35. How important is the level of Crime to you?
0 Not important 0.2 0.1 0.3 0.2 0.2 0.2 0.3 0.3
 1 0.2 0.3 0.3 0.2 0.2 0.3 0.3 0.2
 2 0.4 0.5 0.4 0.3 0.4 0.4 0.3 0.3
 3 0.7 0.4 0.2 0.2 0.3 0.2 0.2 0.1
 4 0.9 0.8 0.6 0.4 0.5 0.2 0.4 0.6
 5 3.0 3.2 3.4 3.4 3.8 3.5 4.1 4.2
 6 2.6 2.6 2.4 2.2 2.3 2.5 2.7 2.9
 7 7.6 7.9 8.5 8.5 8.1 8.7 8.6 9.1
 8 19.0 18.8 18.3 17.9 17.6 17.8 17.0 16.5
 9 13.4 13.7 13.9 13.7 13.9 14.4 14.9 15.1
10 Extremely important 52.0 51.7 51.7 52.8 52.8 51.9 51.2 50.8
Mean 8.8 8.8 8.8 8.9 8.9 8.9 8.8 8.8
std deviation 1.6 1.6 1.6 1.6 1.6 1.6 1.6 1.6
Government Performance
36. How many marks would you give the Government for its performance on the NHS?
0 marks 3.9 3.9 3.8 3.9 4.0 4.1 4.2 4.5
 1 marks 1.6 1.7 1.5 1.7 2.0 1.7 2.1 2.2
 2 marks 5.8 5.8 5.7 5.3 5.1 5.3 5.3 5.1
 3 marks 7.0 6.7 6.7 6.9 6.8 6.6 6.9 6.5
 4 marks 10.8 11.6 12.1 11.2 11.6 11.4 11.9 11.9
 5 marks 19.7 19.5 19.6 21.2 21.2 21.5 21.3 21.1
 6 marks 15.8 16.2 15.9 16.5 16.6 16.3 16.5 17.2
 7 marks 16.0 15.6 15.1 14.2 14.1 14.8 14.0 14.8
 8 marks 12.2 12.5 13.0 12.1 11.3 10.8 10.8 9.9
 9 marks 3.0 2.4 2.4 2.3 2.4 2.6 2.3 2.5
10 marks 4.2 4.1 4.2 4.7 4.9 5.0 4.7 4.2  
Mean 5.5 5.5 5.5 5.5 5.4 5.5 5.4 5.4
std deviation 2.3 2.3 2.3 2.3 2.3 2.3 2.3 2.3
37. How many marks would you give the Government for its performance on Taxation?
0 marks 3.5 3.0 2.8 2.7 2.3 2.4 2.3 2.7
 1 marks 2.0 2.1 2.2 2.4 2.4 2.0 2.4 1.9
 2 marks 5.2 5.6 5.5 5.3 5.6 5.3 5.6 5.6
 3 marks 6.6 6.4 6.6 6.3 6.5 5.7 5.3 5.6
 4 marks 8.5 9.2 8.9 8.7 7.8 8.1 8.2 8.5
 5 marks 22.3 22.0 21.9 23.0 23.8 23.6 24.0 23.5
 6 marks 17.4 17.2 16.0 15.1 15.2 15.8 16.1 16.6
 7 marks 14.8 14.7 15.3 16.3 16.7 15.9 15.8 15.5
 8 marks 14.0 13.9 14.0 13.3 12.7 13.6 13.0 12.2
 9 marks 3.0 2.8 3.0 3.2 3.5 3.9 3.4 3.8
10 marks 2.8 3.1 3.9 3.6 3.6 3.6 4.0 4.1
Mean 5.5 5.5 5.6 5.5 5.6 5.7 5.6 5.6
std deviation 2.2 2.2 2.2 2.3 2.2 2.2 2.2 2.2
38. How many marks would you give the Government for its performance on Education?
0 marks 2.0 2.2 1.8 1.8 2.0 1.6 1.7 2.1
 1 marks 0.7 0.9 0.8 0.9 1.0 1.2 1.2 1.1
 2 marks 4.2 4.1 3.8 3.1 2.9 2.4 2.9 3.0
 3 marks 4.7 4.2 4.0 4.7 5.1 5.2 5.5 5.3
 4 marks 8.9 8.5 9.0 7.9 8.4 8.6 8.4 8.4
 5 marks 21.4 20.3 20.9 22.3 21.8 22.0 22.9 21.4
 6 marks 18.0 17.6 17.4 17.2 16.3 16.9 16.6 17.6
 7 marks 18.0 19.5 20.0 20.0 19.6 19.6 18.7 19.3
 8 marks 13.9 14.2 13.9 13.4 14.0 14.3 14.4 14.0
 9 marks 3.5 3.5 3.3 3.5 3.9 3.9 3.5 3.5
10 marks 4.8 4.9 5.0 5.3 5.1 4.4 4.1 4.3
Mean 5.9 5.9 6.0 5.5 6.0 6.0 5.9 5.9
std deviation 2.1 2.1 2.1 2.3 2.1 2.0 2.0 2.1
39. How many marks would you give the Government for its performance on the level of Crime?
0 marks 4.0 4.2 4.1 4.6 4.6 3.9 3.9 4.4
 1 marks 2.5 2.7 2.5 2.5 2.8 2.6 3.0 2.6
 2 marks 5.2 5.6 5.9 5.1 4.8 4.6 5.4 5.8
 3 marks 5.8 6.2 6.6 6.5 6.8 7.3 7.2 7.1
 4 marks 11.9 11.3 10.8 12.0 11.6 10.9 11.1 11.3
 5 marks 22.9 22.9 22.9 22.7 22.9 24.5 23.5 23.4
 6 marks 16.9 16.6 16.3 15.6 16.3 16.3 16.0 15.7
 7 marks 15.5 15.7 15.9 16.1 15.8 16.6 16.1 15.6
 8 marks 9.6 9.4 9.4 8.8 8.5 8.0 8.1 8.3
 9 marks 1.9 1.5 1.7 1.8 1.9 2.0 2.0 2.3
10 marks 3.8 3.8 4.0 4.2 3.9 3.4 3.7 3.6
Mean 5.3 5.3 5.3 5.3 5.3 5.3 5.3 5.2
std deviation 2.2 2.3 2.3 2.3 2.3 2.2 2.2 2.3
40. Labour Government has introduced a lot of hidden taxes?
Agree 64.4 63.8 64.1 64.1 64.4 63.2 63.8 63.9
Disagree 33.5 34.2 34.7 34.7 34.1 35.2 34.6 34.5
Neither agree nor disagree 2.1 2.0 1.2 1.2 1.5 1.6 1.7 1.6
41. Labour Government is arrogant and doesn't listen to ordinary people
Agree 47.4 47.2 46.5 46.5 46.6 46.3 46.9 46.0
Disagree 50.2 51.0 51.5 51.6 51.7 51.7 51.2 52.1
Neither agree nor disagree 2.5 1.7 2.0 1.9 1.7 2.0 1.9 1.9
42. Labour Government is allowing Britain to become a foreign land.
Agree 48.3 47.6 47.0 46.8 47.1 46.3 47.0 46.7
Disagree 48.3 50.6 51.4 51.4 51.0 51.6 50.7 51.0
Neither agree nor disagree 2.0 1.9 1.7 1.8 1.9 2.1 2.3 2.3
43 How do you think a Conservative Government would handle the NHS?
Not at all well 14.4 10.7 13.5 13.1 13.1 12.8 13.6 13.7
Not very well 33.6 32.2 34.2 33.9 33.8 34.7 34.2 34.6
Fairly well 44.7 47.8 45.5 45.9 45.7 44.7 44.6 44.0
Very well 7.2 9.3 6.8 7.1 7.4 7.8 7.6 7.6
44  How do you think a Conservative Government would handle Taxation?
Not at all well 10.3 9.3 11.1 11.3 11.9 11.5 11.5 11.3
Not very well 31.7 29.4 32.2 31.1 31.2 31.4 31.6 31.2
Fairly well 48.6 49.9 46.6 47.9 46.7 47.5 48.0 48.7
Very well 9.3 11.4 10.1 9.7 10.1 9.6 8.9 8.7
45  How do you think a Conservative  Government would handle Education?
Not at all well 9.2 9.3 9.9 9.8 9.6 9.6 9.8 9.4
Not very well 28.2 29.4 28.4 28.0 28.6 28.4 28.7 29.0
Fairly well 51.0 49.9 50.5 51.7 51.0 51.5 51.4 51.7
Very well 11.7 11.4 11.2 10.6 10.9 10.5 10.1 10.0
46  How do you think a Cons Gov would handle the level of Crime?
Not at all well 8.5 8.5 8.6 8.0 8.1 7.8 8.1 8.9
Not very well 27.7 28.1 28.2 27.8 28.4 28.3 28.0 27.8
Fairly well 52.2 51.9 51.8 52.3 52.0 53.3 52.9 52.6
Very well 11.6 11.6 11.4 11.9 11.6 10.7 11.0 10.6
47. Do you regularly read one or more daily morning newspapers?
Yes 64.9 65.8 65.6 66.1 66.0 65.6 65.4 66.8
No 35.0 34.1 34.3 33.8 33.8 34.3 34.5 33.1
48. Which daily morning newspaper do you read most often?
Other Scottish/welsh/regional or local daily morning paper 3.3 3.7 4.1 5.1 5.0 4.9 4.6 4.7
More than one paper read with equal frequency 0.8 0.8 0.4 0.7 0.6 0.9 1.0 1.0
Other national newspaper 0.5 0.5 0.5 0.3 0.3 0.6 0.5 0.7
The Daily Mail 14.0 13.6 13.6 13.1 12.6 12.3 12.1 12.5
The Daily Record 2.7 2.4 2.4 2.0 2.0 1.9 2.1 2.3
The Daily Star 0.7 0.7 0.9 1.2 1.2 1.3 1.5 1.5
The Daily Star (of Scotland) 0.1 0.1 0.2 0.2 0.1 0.1 0.1 0.1
The Daily Telegraph 6.1 6.5 6.4 6.3 6.1 6.3 6.2 6.4
The Express 5.2 5.1 4.6 4.7 4.6 4.6 4.1 4.7
The Financial Times 0.7 0.7 0.7 0.6 0.6 0.6 0.5 0.5
The Guardian 4.2 4.3 3.9 4.0 4.2 3.8 3.9 4.1
The (Glasgow) Herald 0.8 0.8 0.8 0.6 0.7 0.7 0.8 0.7
The Independent 1.2 1.1 1.1 1.2 1.3 1.2 1.2 1.1
The Mirror 7.3 7.8 8.8 9.1 9.3 9.6 9.4 9.2
The Scotsman 0.2 0.2 0.2 0.3 0.3 0.3 0.3 0.3
The Scottish Mirror 0.2 0.2 0.0 0.1 0.1 0.1 0.1 0.1
The Sun 13.1 13.0 13.0 12.9 13.0 12.6 13.3 12.3
The Times 3.8 4.4 3.9 3.6 3.7 3.8 3.7 4.1
Likelihood of voting for each of the parties
49. Conservative Party.
0 - Very unlikely 27.9 28.5 29.5 29.5 30.0 29.3 29.7 29.3
 1 3.5 3.9 3.4 3.6 3.4 3.3 3.9 4.3
 2 5.4 5.3 5.4 5.1 5.2 6.1 5.8 6.2
 3 4.3 4.7 4.4 4.9 5.1 5.2 5.6 5.7
 4 5.6 6.1 6.7 6.6 6.3 6.9 6.6 6.6
 5 12.1 12.4 11.2 11.2 12.1 12.3 12.0 11.2
 6 6.0 4.9 5.5 5.2 5.4 5.5 5.4 5.4
 7 7.3 7.1 7.3 7.0 7.0 6.4 6.2 6.5
 8 9.6 8.6 7.9 8.0 7.5 7.2 7.1 7.1
 9 3.5 3.4 3.7 3.7 3.9 3.8 3.7 3.9
10 - Very likely 14.8 15.1 15.0 15.1 14.2 14.0 14.0 13.8
Mean 4.5 4.4 4.4 4.4 4.3 4.3 4.2 4.2
std. deviation 4.5 3.7 3.7 3.7 3.7 3.6 3.7 3.6
50. Labour Party
0 - Very unlikely 19.1 18.4 17.2 17.6 16.7 15.6 15.1 15.4
 1 2.3 2.0 2.1 2.1 2.6 2.9 2.7 3.0
 2 3.0 2.8 2.8 3.0 3.0 2.8 2.9 3.2
 3 3.3 3.7 3.1 2.9 2.8 2.8 3.1 2.6
 4 3.6 4.0 4.0 3.6 3.9 3.8 3.4 4.3
 5 10.9 10.3 10.4 10.5 10.5 11.9 12.1 10.8
 6 5.8 5.9 5.9 6.3 6.1 5.9 5.8 6.0
 7 7.4 6.8 7.0 7.6 7.9 8.3 8.5 8.8
 8 11.0 11.0 10.9 10.8 10.7 10.6 11.1 11.8
 9 8.9 9.1 11.0 9.9 9.4 9.8 9.4 9.2
10 - Very likely 24.6 26.0 25.8 25.6 26.3 25.7 25.8 24.9
Mean 5.9 6.0 6.1 6.1 6.1 6.2 6.2 6.1
std. deviation 3.7 3.7 3.6 3.7 3.6 3.6 3.5 3.6
51. Liberal Democrats
0 - Very unlikely 22.9 22.5 23.4 22.8 23.1 22.7 22.7 22.9
 1 3.8 3.8 3.6 3.9 3.8 3.9 3.6 3.9
 2 6.7 6.6 6.4 5.8 6.4 6.2 6.2 6.7
 3 7.2 7.3 6.5 6.5 6.3 6.3 6.3 7.4
 4 7.4 8.0 7.6 7.2 7.5 7.5 7.6 6.9
 5 16.3 15.7 16.5 17.9 17.7 17.8 18.3 17.2
 6 7.4 7.8 8.9 9.6 9.2 9.7 9.9 9.8
 7 10.6 10.6 10.3 10.1 9.0 9.1 8.8 8.2
 8 10.4 9.3 8.9 8.1 8.4 8.6 8.1 8.1
 9 1.9 2.3 2.4 2.8 3.2 3.0 2.7 3.2
10 - Very likely 5.3 6.0 5.6 5.3 5.4 5.3 5.7 5.6
Mean 4.2 4.3 4.2 4.2 4.2 4.2 4.2 4.2
std. deviation 3.1 3.1 3.1 3.1 3.1 3.1 3.1 3.1
52. Scottish National Party
0 Very unlikely 22.7 24.9 23.3 22.0 21.4 21.6 20.0 16.9
 1 6.4 6.3 5.6 3.7 2.9 3.4 4.6 4.8
 2 6.6 6.6 4.8 4.8 2.0 3.7 1.6 1.8
 3 3.7 3.5 4.8 5.4 5.1 5.2 4.4 5.1
 4 6.8 6.4 6.6 6.7 7.3 7.6 8.5 8.8
 5 11.9 11.7 11.6 12.3 13.2 10.9 12.2 12.1
 6 4.4 3.5 4.4 2.5 4.1 4.1 4.1 5.2
 7 5.6 5.7 6.2 7.0 8.3 9.1 9.1 7.8
 8 10.7 11.1 10.3 11.4 12.5 11.2 12.5 11.2
 9 6.2 5.7 6.1 7.4 9.2 7.7 6.4 6.6
10 Very likely 15.0 14.7 16.1 16.8 13.8 15.4 16.5 19.8
Mean 4.2 4.6 4.8 5.1 5.2 5.1 5.3 5.5
std. deviation 3.1 3.7 3.7 3.7 3.6 3.6 3.6 3.6
53. Plaid Cymru
0 Very unlikely 47.4 48.4 50.0 50.9 52.1 56.0 50.1 38.8
 1 3.7 3.6 4.3 2.6 2.6 1.1 1.2 1.9
 2 4.3 4.3 2.8 2.6 2.6 1.8 0.0 1.1
 3 7.3 6.2 7.5 8.8 4.1 3.2 3.2 3.1
 4 6.4 4.0 3.6 5.5 5.2 4.8 4.0 5.0
 5 6.6 10.4 9.9 10.8 13.5 12.8 15.5 16.6
 6 2.5 2.4 1.4 1.4 1.3 1.5 1.5 1.3
 7 10.0 7.8 4.9 3.5 3.6 1.5 3.8 5.7
 8 9.3 8.7 11.0 3.6 3.7 5.9 5.7 13.1
 9 0.0 0.0 0.0 5.0 5.9 7.4 7.1 6.6
10 Very likely 2.7 4.3 4.7 5.2 5.5 4.1 7.9 6.8
Mean 2.8 2.8 2.7 2.7 2.8 2.7 3.3 4.0
std. deviation 3.2 3.3 3.3 3.4 3.5 3.5 3.7 3.7